25 Best Content Marketing Books

According to the Content Marketing Institute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” There are a number of excellent books on the topic and we have compiled a list of the ones we consider to be the best.


The Lead Machine

The Small Business Guide to Digital Marketing: Everything Entrepreneurs Need to Know About SEO, Social Media, Email Marketing, and Generating Leads Online
by Rich Brooks


Content That Converts

How To Build A Profitable and Predictable B2B Content Marketing Strategy
by Laura Hanley


The Road to Recognition

The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in The Age of Digital Media
by Seth Price and Barry Feldman


Guest Blogging Goldmine

How I Got More Than 100,000 Visitors a Month on My Blog in 9 Months Using a Free Marketing Strategy, and Other Ways to Earn Consistent Income from Your Blog
by Tom Corson-Knowles


Building a StoryBrand

Clarify Your Message So Customers Will Listen
by Donald Miller



A Revolutionary Way to Influence and Persuade
by Robert Cialdini


Everybody Writes

Your Go-To Guide to Creating Ridiculously Good Content
by Ann Handley


Epic Content Marketing

How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
by Joe Pulizzi


Content Inc.

How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
by Joe Pulizzi


Master Content Marketing

A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Audience
by Pamela Wilson


The One Hour Content Plan

The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells
by Meera Kothand


The Content Code

Six essential strategies to ignite your content, your marketing, and your business
by Mark W. Schaefer


The Story Engine

An entrepreneur’s guide to content strategy and brand storytelling without spending all day writing
by Kyle Gray


The Content Marketing Strategy Guide

Your Formula For Achieving Success Across Social Media, PR and SEO
by Jonny B Deviant


They Ask You Answer

A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer
by Marcus Sheridan and Krista Kotrla


Practical Content Strategy & Marketing

The Content Strategy Certification Course Student Guidebook
by Julia McCoy



A Content Marketing Story
by David J Ebner


Inbound Content

A Step-by-Step Guide To Doing Content Marketing the Inbound Way
by Justin Champion


Content Marketing

How to Get Started
by Lisa Ann Landry


Content – The Atomic Particle of Marketing

The Definitive Guide to Content Marketing Strategy
by Rebecca Lieb


The Freelance Content Marketing Writer

Find your perfect clients, Make tons of money and Build a business you love
by Jennifer Goforth Gregory


Content Machine

Use Content Marketing to Build a 7-figure Business With Zero Advertising
by Dan Norris


Content Chemistry

The Illustrated Handbook for Content Marketing
by Andy Crestodina


The Content Marketer’s Guide to Ideation

One Framework & 32 Exercises For Unbeatable Content
by Ry McDonald

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